At Lever, a company that specializes in applicant tracking software, the onboarding process is always personalized and fun. They’ve replaced the rushed “welcome” email new hires typically receive from their hiring manager with celebratory GIFs:
This enthusiastic welcome GIF creates:
- An empowered employee. People want to produce valuable work, and they are more inclined to do so if they feel valued. An affirming gesture—even something as simple as a GIF—can boost an employee’s self-worth.
- A more unified team. The team bonds by working together to create a meaningful initial connection with the new hire.
- A warmer workplace. The exercise of thoughtfully welcoming a new member helps the team establish a standard of how to treat each other every day.
And as Chief of Staff Jennifer Kim notes:
It’s all worth it when recent hires are invited to join in on their first GIF-making and say things like, “Oh my gosh I loved my GIF so much!” and “I was in a Lyft when I saw my GIF and totally freaked out!”
Takeaway: Reinvigorating a mundane process, especially onboarding, can kickstart a new hire’s success at a company. Look for simple and inexpensive ways that your team can personalize the experience and make new team members feel welcome.